One of our clients is a forward thinking, contemporary brewery producing hand crafted beers sold online and in bars. To stand out, they have a striking brand presence and wanted this to transition through all of its packaging especially when delivering beer. They asked Sandland Packaging to help.
To ensure the safe carriage of these drinks bottles, we replaced the plastic air sack with recycled cardboard. This provides a better hold which cannot lose its cushioning like air sacks and air bubbles. Cardboard used in this way is also more cost-effective.
The customer asked us in the final stage if we could print on the case so we incorporated a two colour design to help brand and market the final carry case.
Our client loved it! They knew their customers would recognise exactly what was being delivered as soon as they saw the box. It was a simple way to excite their customers about the delivery and reinforce their contemporary, innovative brand.